What do we love? Tequila. Even better is cool tequila. This is cool. The guys over atDD/MM/YY came up with their ‘name’ due to challenges in protecting their original company name so they thought, instead of using a name, why not use dates, and display the dates which symbolise significant moments which have changed human history – 02/09/45 was the day the second world war ended, 20/07/69 man landed on the moon, and on 16/02/05 Kyoto’s protocol begun. According to them, time can’t be stopped, but it can be bottled
As we all know from drinking tequila, time can often stop, or, actually, disappear. It would be good to have the date and also time at which you lost consciousness while drinking it, but this will have to do in the meantime.
We’re reaching for the salt and lime already.